Today, When I check my site traffic as like any usual day, I was shocked to see that my site traffic was almost half. All the pages which were at the top of the keyword got disappeared from the google search engine. It gave me the sleepless night.
I started searching the web about this problem and I came know that the Google Search Engine had implemented the new Algorithm which was named by Matt Cutts as Above the Fold Algorithm….Read the details published by Matt Cutts Google Engineer
This algorithm is actually to penalize such website or blog which are having more ads at the upper part of the blog or website with little or no content. But there are many such blogs also which were having the good search engine traffic with good content.
Whether your blog is effected with this algorithm, let’s check out how to get rid off this ?
How To Know Whether Your Website / Blog is caught by new Above the Fold Algorithm ?
1. If there is sudden drop of traffic at your blog or site after 19-20 th of January
2. Your site ranking suddenly drop in Google Search Engine
3. Only Search Engine ranking from the Google are considered for this update
4. If your site has fairly good search ability at Google with popular keywords and having more than two ads at the top of the website or blog, your site is caught by Google Above The Fold Algorithm.
How To Redesign the New Page Layout of Your Website / Blog ?
There is no proper solution has been given yet but there are few steps which has been retrieve from the Matt Cutts definition of ABOVE THE FOLD ALGORITHM. Just see what Matt Cutts says about this new algorithm ..
“He said that when ever new user visit any site they had to scroll down to read the actual content. Actual content doesn’t be place at the top of the website and on many sites this area is filled up with a lot of ads and users are forced to scroll down to access the content.
This Algorithm is implemented to improve the users experience , it means when ever any user go to website through search engine he gets the most of the content as soon as they land on the page.“
It was advised that all such users or web masters who have been affected by this new algorithm must increase the user experience as soon as they reach the website. This can be done by following steps :
1. Re design the Page Layout with more unique content and less ads.
2. Check your website using google browser tools : here
3. Once you change the layout of the page this new algorithm will automatically see the update and re crawl your sites and pages and will re index.
4. Although there is no exact time for inundation but it will take maximum 2 weeks.
